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If your contest involves user-generated content, such as photos, videos or short stories, the rules must contain specific language granting you the necessary rights and licenses to use the content.You may want the content for marketing purposes, such as featuring winners in a post-contest event or newsletter, or using the winner's submission as part of a future public-service announcement.The age of consent is the age at which a young person can legally agree to sexual activity.Age of consent laws apply to all forms of sexual activity, ranging from kissing and fondling to sexual intercourse.You have no doubt seen the phrase "No Purchase Necessary"plastered across many contest promotions.This statement specifically targets state laws that prohibit illegal lotteries.A 12 or 13 year old can consent to sexual activity with a partner as long as the partner is less than two years older and there is no relationship of trust, authority or dependency or any other exploitation of the young person.This means that if the partner is 2 years or older than the 12 or 13 year old, any sexual activity is a criminal offence.
It is against the law for anyone to use the internet to communicate with a young person in order to commit a sexual or abduction offence against that young person.
One relatively easy solution to the "illegal lottery" problem is to make the contest one of skill, rather than chance.
For example, if your company wants to encourage Twitter users to re-tweet information about a company promotion or event, you might consider a skill-based contest where the most creative and original re-tweet wins the prize.
Over the past few years, we have noticed a significant increase in the use of internet contests and sweepstakes to promote business.
Industries such as automobiles, apparel, health care, online dating and education have all stepped up their use of contests to bring more attention to their brands, products and services.